Get Your Site Indexed by Today

23. August 2010 · Write a comment · Categories: Uncategorized · Tags:

If your website is not indexed by search engines, it will not appear on the search engine listings. Therefore, when your website is live, the first thing you must do is to let the search engines notice your website and index it. In this article, let me share with you 5 ways to get your site indexed by today:

1. Submitting a XML sitemap to search engines. The xml sitemap includes links to every page of your website. It is a file that you can submit to search engines to get your pages indexed. By submitting your xml sitemap, you will notify the search engines about your website and index every page of it. You can upload your sitemap to Google by creating a free Google Webmaster account.

2. Create a HTML sitemap page on your website. A HTML sitemap is very different from a xml sitemap file. A HTML sitemap is a page on your website that is visible to your visitors. It will list down all the links to every page of your site. This allows visitors to navigate your site easily and allow search engine spiders to follow the links and discover all pages.

3. Place HTML text links on your website. Search engine spiders follow HTML text links to discover other pages of your website. Therefore, you must ensure that you use HTML text links for simple navigation menu so that search engine spiders can follow. Also, you should hyperlink keywords within your content and point them to other pages of your site. This is a good way to tell search engines what pages are important.

4. Directory submission. Submit your website URL to a list of SEO-friendly directories. DMOZ, Yahoo Directory and BOTW are important directories that you must submit your website to. It is, however, not all directory submission is free. Some may require you to pay a small fee for your website submission.

5. Article marketing. Write articles and place your website URL in the Author Resource Box. Then submit your articles to a few popular article directories. Once your articles are approved and published, your URL will be live online and this allows search engine spiders to follow the link to discover your website.

6. Using social websites. Social media sites are generally indexed regularly by search engines. So by placing your website URL on social sites, search engines spiders can discover your URL very quickly and index your new website.

Before a website can rank high and get organic search engine traffic, it needs to be indexed first. Search engine spiders are looking for new websites and pages every day. By getting a link on sites that get indexed regularly, it will ensure that your new website get indexed quickly.

About the author
Cheow Yu Yuan is the co-founder of OOm, that specializes in SEO Singapore services.

Optimize for one key phrase, get high rankings for many keywords

14. August 2010 · Write a comment · Categories: Internet Marketing, · Tags: , ,

Getting listed on Google’s first result page is the goal of any search engine optimization campaign. If you have taken the time to find the best keywords for your website, you probably have a very long list with many keywords

It is also important to think in terms of how your target audience would search for products or services on the Internet. For instance, if you have a website promoting a golf club, then it would not make much sense for you to target keywords like “golf” or “golfing” because these keywords are extremely general and have tons of competitors. Also, since you are targeting only people who are looking out for a golf club, using a general keyword like “golf” will bring in a lot of irrelevant traffic. This is because visitors may be looking for anything related to golf, such as golf history, golf bags, golf ball, golf shoes and so on. Typically a person who is looking out for a golf club will type in “golf club” and related terms instead of the single term “golf.” So from this example it is evident that the best choice of keywords for you would be to use phrases like “golf club” instead of single and general keywords.

Check out your competition for ideas. Do a search on 3 search engines (yahoo – Google – MSN) and check review some of the sites. Only use keyword that relate to your site . You should develop a list of keyword phrases for the home page, later on and over time each page of your web sites could be optimized for the search engines.

Ranking Well For Specific Keywords

05. August 2010 · Write a comment · Categories: SE Optimisation · Tags: ,

How we could get our site to rank well in google for the search term “low voltage halogen lamp“.  here is simple tips on how to rank well for specific keywords in Google. Forget about pagerank first . Just stay focus on building inbound links.

As a matter of fact, from the beginning  it is impossible in every search engine to rank well in the natural results for such a singular keyword as “lamp”. In a nutshell, if you want to rank well in Google, you need to build inbound links or incoming links to your website with your targeted keywords in the links.
But, you don’t want to put all of your links together with one keyword phrase. One of Google’s red flags is when they notice a link to a particular website appearing more than 60% of the time with one specific keyword phrase.

Utilizing a variety of long-tail keywords will actually serve you better in the search-engine ranking puzzle, in more ways than one. After all, when I do a search for blogging tips, I don’t type in the search word “lamp”. I type in search phrases like: “desk lamp”, “low voltage halogen lamp“, or “

People searching the keyword “lamp” have yet to figure out that they are looking for specific kinds of  lamp. Once they do an initial search, they are going to type in more specific search terms to find what they actually want. So, once you start targeting a variety of long-tail keyword phrases, then you will start seeing more success in your search engine marketing efforts.